Primerica, Inc. Begins First Day of Trading on the New York Stock Exchange

Primerica, Inc. (NYSE:PRI)
April 1, 2010

Primerica, Inc. today began trading on the New York Stock Exchange under the symbol "PRI".

Primerica, a leading distributor of financial products to middle income households in North America, has approximately 100,000 licensed sales representatives who assist clients in meeting their needs for term life insurance, which Primerica underwrites, as well as mutual funds, variable annuities, loans and other financial products. Primerica representatives focus on reaching the underserved middle-income market.

Primerica co-Chief Executive Officer John Addison said, "This is an exciting and historic day for our company. Today would not be possible without the hard work and dedication of our 100,000 independent representatives across North America and our 2,000 dedicated employees."

Rick Williams, Primerica co-Chief Executive Officer said, "Becoming a public company is an opportunity to align the interests of our independent sales force and our employees with our future performance."

Primerica, headquartered in Duluth, GA., insures 4.3 million lives and more than two million clients maintain investment accounts through the company. Primerica's mission is to serve middle income families, helping them make informed financial decisions and providing them with the strategies and means to gain financial independence.