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Primerica Urges Consumers to Do a Life Insurance Checkup

Press Release
April 27, 2009

Having proper life insurance protection – particularly for families with children – is a crucial element to a firm financial foundation.  Today, just one third of American adults own a life insurance policy, and among those who do, two out of five think they don’t have enough.1  Some financial experts recommend parents with young children have coverage that’s 10 times their annual income.2

Primerica, an industry leader, encourages clients to do a life insurance checkup to make sure they are still adequately covered.

For many families, term insurance is the most cost effective option.  In fact, experts agree that term insurance, which only provides a death benefit, is almost always the best choice.  Compared with a whole life policy, term allows the consumer to purchase more coverage for less money.3

Primerica only markets term life insurance.  Visit www.PrimericaFNA.com for a free Financial Needs Analysis or to learn more.


  1. MSNMoneyCentral, viewed January 15, 200
  2. MSNMoneyCentral, viewed June 11, 2008
  3. Money, March 2008

Primerica representatives market term insurance underwritten by the following affiliated companies in these respective jurisdictions: National Benefit Life Insurance Company (Home Office: New York, NY) in New York; Primerica Life Insurance Company (Home Office: Boston, MA) in all other U.S. jurisdictions; Primerica Life Insurance Company of Canada in Canada.